Protecting Human Creativity in an Age of Artificial Intelligence

Artificial intelligence is advancing at a pace few could have imagined. It offers extraordinary possibilities, but it is also creating unprecedented challenges especially for the people whose creativity forms the foundation of music, film, and the arts.

Music Market Watch believes it is time to take a stand for what we believe is fair and responsible use of this technology.  We understand there are two sides to the AI debate, and we are not taking sides on the issues. Our mission is to present both sides and let you decide what is right for you.

Originally, our intentionwas to report on the ever-changing music industry and focus on the vibrant independent music community, a community that has long been vastly underserved and undermined by the industry itself.

But this isn’t just about music anymore! 

WE BELIEVE THE LINE HAS ALREADY BEEN CROSSED

We are not opposed to artificial intelligence or technological progress. We believe responsible AI can benefit society and open doors to possibilities we have yet to imagine.

TECHNOLOGY SHOULD SERVE CREATIVITY BUT NOT REPLACE IT

We all deserve protection from systems that exploit our work, imitate our identities, undermine our intellectual property, dilute livelihoods.  And replace human artistry without meaningful safeguards.

THE FUTURE IS STILL OURS TO SHAPE

Music Market Watch stands with everyone affected by this, artists, musicians, filmmakers, actors, writers, producers, and creative communities everywhere whose work gives our culture its voice.